Nike and Jordan Brand recently unveiled a unique Air Jordan 5 colorway, the ‘El Grito,’ in celebration of Mexican Independence Day. This sneaker pays homage to Mexico’s vibrant culture and rich history, specifically the Cry of Dolores, which marked the beginning of the country’s fight for independence from Spain.
Celebrating Mexican Heritage
The Air Jordan 5 ‘El Grito’ draws inspiration from one of the most pivotal moments in Mexican history. The name, ‘El Grito,’ refers to El Grito de Dolores, the speech delivered by Father Miguel Hidalgo on September 16, 1810, calling the Mexican people to arms. This moment is a cornerstone of Mexican national identity, similar to the significance of Paul Revere’s midnight ride in American history. Though the exact words of the speech may vary, the act of standing up for freedom and justice is deeply ingrained in Mexican culture.
A Sneaker That Speaks to Mexican Pride
Designed with intricate details, the Air Jordan 5 ‘El Grito’ reflects the pride of Mexican diversity through its rich symbolism. The off-white leather upper is embossed with geometric patterns that evoke Mexico City’s distinctive architecture. The design elements are subtle but powerful, incorporating the red, green, and white colors of the Mexican flag through the green and red lacelocks featuring a white Jumpman logo.
The sneaker also showcases familiar Jordan 5 flames, but with a twist—the color pattern on the sole is made of cream and gum rubber, adding a nod to Mexican tradition. A maroon inner lining and the word VIVA inscribed on the dubraes bring the design to life with an extra burst of cultural relevance.
Launching in Mexico City
The Air Jordan 5 ‘El Grito’ made an early debut at the Mexico City flagship store, a symbolic location given the city’s significance in Mexican culture. Sneaker enthusiasts gathered to get a first look at the shoes, making it clear just how highly anticipated this release was. Ricardo Morales, the owner of the sneaker boutique Two Feet Undr, was spotted wearing the shoes, sparking widespread excitement among the crowd.
Availability and Final Thoughts
For those who couldn’t make it to the Mexico City flagship, the ‘El Grito’ will be available for purchase through the SNKRS app for $210 starting on September 12. This release is set to coincide with Mexican Independence Day, ensuring the shoe becomes a powerful symbol of pride for sneakerheads and Mexico enthusiasts alike.
Nike and Jordan Brand’s tribute to Mexican culture through the Air Jordan 5 ‘El Grito’ highlights how sneakers can be more than just footwear—they can represent cultural pride, historical moments, and personal identity.